Shrinking the Customer Bullseye to Ignite Growth
Using Propensity to Buy analytics to focus resources on growing the most profitable accounts Digital technology – notably…
Jim Quallen
1 post
Jim Quallen is a recognized authority in data-driven selling and customer targeting. As a Managing Director at Blue Ridge Partners, Jim has 25 years of experience focused on the development of data-driven solutions for revenue growth and operational excellence. Jim has helped over 100 organizations apply quantitative approaches to customer segmentation, offer design, pricing and competitive intelligence. Learn more about his successes using advanced analytics, AI and ML to develop prospect identification and propensity to buy models that better align selling resources with market opportunities and generate more sales with existing resources.