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  • INSIGHTS
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0

Month: November 2020

2 posts
Markets in Motion
Read More
  • 1 minute read
MMarkets in Motion Case Studies

Markets in Motion Profile: How the Heinekin is adapting to the new market reality

  • byRaghu Iyengar
  • November 19, 2020
Jonnie Cahill, the Chief Marketing Officer of Heineken USA joins Wharton Marketing Professors Raghu Iyengar and David Reibstein…
Read More
  • 6 minute read
LLeadership

The Emergence of a New Generation of Growth Leader – The CXO

  • byChris Hummel
  • November 17, 2020
CXOs will be needed to captain the 21st Century Commercial Model Brad McLane and Giovanni Lamarca of ZRG…
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